Pumpkin Cinnamon Toast Crunch Brioche Buns with Sweet Glaze

Prep: 45 minCook: 25 minmediumAmerican
Pumpkin Cinnamon Toast Crunch Brioche Buns with Sweet Glaze

Soft, pillowy brioche enriched with pumpkin puree and filled with Cinnamon Toast Crunch spread creates these indulgent breakfast buns. The enriched dough requires overnight chilling for proper development, resulting in bakery-quality texture with tender crumb and buttery flavor. Each bun is glazed with a cinnamon-vanilla coating that sets beautifully. Perfect for weekend brunch, holiday mornings, or special occasions when you want to impress guests with homemade pastry. The pumpkin adds subtle sweetness and gorgeous color while keeping the buns moist. The cereal spread provides nostalgic flavor and delightful texture contrast.

Ingredients

  • ¼ cup whole milk, at room temperature
  • 2 ½ teaspoon active dry yeast
  • 1 cup pumpkin puree
    sweet potato puree1:1vegetarian

    adds smooth texture

    Full guide →
  • cup granulated sugar
  • 6 cup bread flour, divided
    all-purpose flour1:1vegetarian

    slightly less chewy texture

    Full guide →
  • 2 teaspoon salt
  • 6 large eggs, lightly beaten
  • 8 ounce unsalted butter, softened
  • ½ cup Cinnamon Toast Crunch Spread
    cinnamon butter mixture1:1vegetarianadds dairy

    use 1/2 cup softened butter mixed with 1/4 cup brown sugar and 2 tsp cinnamon

  • 3 cup powdered sugar
  • 1 teaspoon vanilla extract
  • 1 teaspoon ground cinnamon
  • 3 tablespoon milk, plus more to thin

Instructions

  1. 1

    Combine milk and yeast in mixer bowl with paddle attachment, whisk until dissolved

  2. 2

    Let stand for 5 minutes, then stir in pumpkin puree, sugar, and 1 cup flour to form thick batter

  3. 3

    Cover with plastic and let rest in warm place until bubbles form

  4. 4

    Add remaining flour and salt to sponge, then add beaten eggs

  5. 5

    Mix on low speed for 2 minutes until eggs are absorbed, increase to medium and knead for 5 minutes

  6. 6

    Add butter 2 tablespoons at a time on medium-low speed, scraping bowl occasionally

  7. 7

    Switch to dough hook and knead until dough is shiny and smooth

  8. 8

    Place dough in oiled bowl, turn to coat, cover and let rise until doubled

  9. 9

    Press down to deflate, fold in half, cover and refrigerate overnight

  10. 10

    Roll half the chilled dough into 12x16 inch rectangle on floured surface

  11. 11

    Spread Cinnamon Toast Crunch spread over dough, leaving 1-inch margin at top edge

  12. 12

    Roll up from long side like jelly roll and transfer to baking sheet

  13. 13

    Cover and freeze for 10 minutes to firm for clean cutting

  14. 14

    Cut into 1.5-inch pieces and place on greased pan or in muffin tin

  15. 15

    Cover and let rise at room temperature until doubled

  16. 16

    Preheat oven and bake at specified temperatures until golden

  17. 17

    Cool for 10 minutes before glazing

  18. 18

    Mix powdered sugar, vanilla, cinnamon, and milk for glaze, adjusting consistency

  19. 19

    Pour glaze over cooled buns and let set

Tips

Tip 1

Only use half the brioche dough for this recipe - freeze the other half for future use or double the filling ingredients

Tip 2

Freezing the rolled log for 10 minutes before cutting ensures clean, even slices without squishing the delicate dough

Tip 3

Place buns on wire rack over baking pan when glazing to catch drips and create professional-looking finish

Good to Know

Storage

Store covered at room temperature for 2-3 days or refrigerate for up to 1 week

Make Ahead

Brioche dough must be chilled overnight. Shaped buns can be covered and refrigerated overnight before final rise and baking

Serve With

Serve warm or at room temperature. Best within 24 hours of baking

Common Mistakes

Watch

Don't skip the freezing step before cutting to avoid squished, uneven buns

Watch

Ensure butter is properly softened but not melted for smooth incorporation into dough

Substitutions

pumpkin puree
sweet potato puree1:1vegetarian

adds smooth texture

Full guide →
Cinnamon Toast Crunch Spread
cinnamon butter mixture1:1vegetarianadds dairy

use 1/2 cup softened butter mixed with 1/4 cup brown sugar and 2 tsp cinnamon

bread flour
all-purpose flour1:1vegetarian

slightly less chewy texture

Full guide →
Find more substitutions →

FAQ

Can I make these without a stand mixer?

Hand kneading brioche is very difficult due to the high butter content. A stand mixer with dough hook is strongly recommended for proper gluten development.

What if I can't find Cinnamon Toast Crunch Spread?

Mix 1/2 cup softened butter with 1/4 cup brown sugar and 2 teaspoons cinnamon for a similar filling with great flavor and texture.

How long will these keep fresh?

Best eaten within 24 hours but stay good covered at room temperature for 2-3 days. Refrigerate for longer storage up to one week.